SA designer Thebe Magugu wins prestigious LVMH Prize

By Oluthando Keteyi - 06 September 2019Views : 424


For the first time, a designer from the African continent has won the prestigious Louis Vuitton Moët Hennessy (LVHM) prize for Young Designers.

South African designer Thebe Magugu won the 2019 LVMH Prize for emerging talent on Wednesday.

As part of his prize, the 26-year-old known for his powerful and politicized women’s wear collections receives a year of mentorship from LVMH, the French luxury group and will receive €300,000 (about R4.9m).

The Kimberley-born, Magugu founded his label in 2016.

Delphine Arnault, the executive vice president of Louis Vuitton, said that “Thebe stood out to the judge's thanks to the originality of his use of cut, color and materials and the innate femininity of his easy-to-wear pieces.”

Speaking of his win, Magugu said, “I can’t say this has been two years in the making: this has been in the making since grade four. Every cell in my body has been geared towards my being a person in fashion and being a designer.”